Kala Sansar Media Support Center

Submitting materials for your press release is straightforward. The preferred method is via our secure client portal, where you can upload text documents (like Word or Google Docs) and high-resolution images directly. Alternatively, you can compile all necessary information – including the finalized text, quotes, high-quality photos with captions/credits, and any relevant links – and email it to your dedicated Kala Sansar Media account manager. To ensure accuracy and efficiency, please double-check all details before submission. For a comprehensive list of what to include, please download our 'Press Release Submission Checklist' available in the Resources section. This checklist covers everything from essential text components to image specifications.

Securing media placements is an organic process, and timelines can fluctuate significantly. Factors influencing placement speed include the specific media outlet's editorial calendar, the journalist's workload, the newsworthiness and relevance of your story in the current media landscape, and the type of coverage sought (e.g., feature story vs. event listing). While Kala Sansar Media actively pitches and follows up with media contacts, we cannot guarantee placement on a specific date. Building relationships and finding the right fit takes time. Your account manager will provide regular, transparent updates on outreach efforts and any secured coverage, typically during scheduled check-ins or via email updates. We focus on securing quality placements that align with your strategic goals.

High-quality visuals are crucial for your media kit. We strongly recommend including professional photos with a resolution of at least 300 DPI (dots per inch) to ensure they are suitable for print media. Offer a variety: include professional headshots (both formal and informal, if appropriate for your brand), dynamic performance shots (if applicable, e.g., musicians, dancers), or high-quality images of your artwork (for visual artists). For digital media kits (EPKs), JPEG and PNG formats are universally accepted. Ensure you have the rights to use all photos for promotional purposes and provide proper credits if required by the photographer. More detailed specifications, including preferred file sizes and aspect ratios, can be found in our 'Media Kit Photo Guidelines' document in the Resources section.

Keeping your information current is important. The easiest way to update your contact details (email, phone, address) or discuss changes to your service preferences is to contact your dedicated account manager directly via email or phone. If you have access to our client portal, you may also find options there to update certain profile information. For any significant changes to service scope or agreements, a direct conversation with your account manager is recommended to ensure clarity and adjust plans accordingly. We strive to process simple contact information updates within 24-48 business hours during the standard work week (Monday-Friday, 10:00 AM - 6:00 PM IST).

Our Crisis Communication service provides discreet, strategic support to help artists navigate challenging situations that could impact their public image or career. This involves a rapid assessment of the situation, developing a tailored communication strategy, crafting carefully worded official statements or responses, managing media inquiries to ensure consistent messaging, monitoring online and traditional media for related mentions, and advising on proactive steps to mitigate damage and rebuild trust. Confidentiality and swift action are paramount. If you are facing a potential crisis, please contact your account manager or use our primary support channels immediately for a confidential consultation. This service is designed to provide expert guidance during critical times.

We believe in transparency and demonstrating the value of your digital efforts. Kala Sansar Media provides regular performance reports for your digital media strategy, typically on a monthly basis. These reports compile key performance indicators (KPIs) relevant to your goals, which may include metrics like social media engagement rates (likes, comments, shares), reach and impressions, follower growth across platforms, website traffic referrals from social media, and conversion rates (if applicable, e.g., newsletter sign-ups, ticket sales linked from social posts). Reports are usually shared via email or uploaded to your client portal. Your account manager will discuss these reports with you, providing context and insights. You can also request specific data points or an ad-hoc report outside the regular schedule by contacting your manager.